Experiential & Event Activations
Whether it’s a pop-up brand experience in a storefront or an experience at a fair, festival, concert, or sporting event,event/experiential activations give brands the ability to have elongated, brand-forward interactions with their consumers—improving the quality and duration of interactions compared to their scrappier cousin, the street team activation. With fixed locations and set "open for business" hours, these activations lend themselves to more interactive experiences and elements that create memories, sharability, and loyalty.
Experiential Marketing