Product sampling marketing

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Brands looking to accelerate growth, strengthen retailer relationships and introduce themselves to new target consumers would find great success in utilizing product sampling to extend and grow their brand. Product sampling can be done via in-store retail demos, street team sampling, near-to-event product sampling, mobile marketing tours, and event & experiential marketing initiatives

Retail and In-Store

In-store sampling programs are aimed at engaging consumers with a product trial through a fun, memorable experience. But we understand the ultimate goal is about increasing sales and creating loyalty to your brand. For this reason, Attack! has built and utilizes tracking technology on every program that allows you to track engagement, product trials, and sales efforts against your ultimate goals. We’re built from the ground up to produce returns for our clients and have the powerful technology that allows us to track it in real time
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Product Engagement

We know who your consumers are and where to find them. More importantly, we know how to drive their interest and awareness to your product. Attack! is a proven leader in product engagement and go-to-market experiential marketing, with a deep-rooted focus on new technology, alcohol, and consumer packaged goods. We understand that marketing a new product successfully means understanding where true demand generation lies, so we develop concepts and programs grounded in insight while gut-checking industry principles and trends—all crafted to achieve the specific product launch goals of our clients.
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Product Sampling

Effective product sampling programs increase trial and speed up the sales cycle between a brand and consumer. Not just that, but it is a live interaction that significantly increases the loyalty a person has for a brand. The key to Product Sampling success comes down to three areas on which to Attack! has built its reputation: Quality of Staff, Incentives to Perform, and Measurement & Results.
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Reporting & Analytics

A lot can happen in a single activation, and reports can quickly become robust and complex. We break through the data clutter to give you a clean aggregate view of your activation.
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Product Sampling Capabilities

vehicle-programs

Product Specialists

110,000+ Screened and Active Corporate Event Reps across the U.S. / Canada

Full Service

Program strategy, development, execution, and reporting
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In-House Teams

Experienced In-House Field Workforce Management Teams

Trained Staff

Product specialists, in-store demo representatives, brand ambassadors, and street teams
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Inventory Management

Inventory Tracking, Fulfillment and
Collateral Services

Field Reporting

Real-time Field Reporting

Mobile
marketing tours

Complete Tour Solution
Our roots are steeped in production and execution, but over the past decade, Attack! has evolved as a top-down leader in the creation of the mobile consumer experience. On the front end, we deliver creative, innovative ideas and trackable strategies based on your brand’s specific needs, goals, and milestones. Our in-house teams work in step with yours to ensure no detail is missed, and we build and deliver an experience at every step that aligns with your goals and vision.
Creativity is key
Sure, we’re marketers, but at our core, we are consumers who LOVE engaging with brands in playful, memorable ways. Attack! prides itself on having a seasoned creative team that delivers mobile marketing tours designed to drive positive consumer sentiment and trackable results! We deliver memorable, award-winning tour experiences that leave a lasting impression on your consumers!
We know tour logistics
From the moment, a client engages with Attack!, they will be provided with production calendars, specific points of contact, and a clear path to all deliverables and deadlines during the onboarding process. From ideation drop dates to program vehicle and material procurement, to staff recruiting and training, to campaign LAUNCH!, we strive to be ultra communicative and a step ahead.

Product Sampling Success Stories

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